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After Eichmann BB Few applied disciplines are more

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Few applied disciplines are more sensitive to cross-cultural issues than marketing and consumer psychology

and understanding art

is an ideal text for business school programs and also

of the most challenging and eye-catching issues of our time

whether it's enduring

After Eichmann BB Few applied disciplines are moreIn 1961 Adolf Eichmann went on trial in Jerusalem for his part in the Nazi persecution and mass murder of Europes Jews. For the first time a judicial process focussed on the genocide against the Jews and heard Jewish witnesses to the catastrophe. The trial and the controversies it caused had a profound effect on shaping the collective memory of what became the Holocaust. This volume, a special issue of the Journal of Israeli History, brings together

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