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Line of Evidence I : Our nicotine pouch products contain substantially lower levels of select toxicants of notable public health interest compared to combustible cigarette smoke

This duo can lead to chronic bronchitis, causing persistent coughing and breathing difficulties

The tobacco industry is also very strategic at avoiding taxes by forestalling/front-loading sales right before tax increase, raising prices in anticipation of tax (so it looks like the tax was ineffective), offering discounts to price-sensitive customers, moving into low-price options, and lobbying for their preferred form of taxation (WHO 2021 tax manual page 43)

wrote the main manuscript text and A.D

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