And, as ever, a central contradiction in the anti-addiction ethos is in play here
For instance, with a 12 mg/ml nicotine strength, it takes about 17 puffs to match the nicotine in one cigarette, while a 50 mg/ml strength requires just 4 puffs
4 The appeal of flavors, aggressive marketing tactics, lower per-use cost compared to cigarettes, less noticeable smell and smoke, and the perception of reduced harm have contributed to the uptake of vaping among youth
However, when shipping cigarettes in quantity, a carton can accommodate at least 50 or more cigarette boxes
The ADA is also concerned that marketing some nicotine delivery methods (such as vaping) as less harmful than others is not a viable strategy for preventing deaths and disease caused by tobacco use